Privacy Policy

Privacy Policy

This Privacy Policy describes how MB4 Foods Inc (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from eatonoin.com (the "Site") or otherwise communicate with us (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

To provide the Services, we collect and have collected over the past 12 months personal information about you from a variety of sources, as set out below. The information that we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

What Personal Information We Collect

Information We Collect Directly from You

• Basic contact details including your name, address, phone number, email.
• Order information including your name, billing address, shipping address, payment confirmation, email address, phone number.
• Account information including your username, password, security questions.
• Shopping information including the items you view, put in your cart or add to your wishlist.
• Customer support information including the information you choose to include in communications with us.

Some features of the Services may require you to directly provide us with certain information about yourself. You may elect not to provide this information, but doing so may prevent you from using or accessing these features.

Information We Collect through Cookies

We also automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use cookies, pixels and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, information about your network connection, your IP address and other information regarding your interaction with the Services.

Information We Obtain from Third Parties

• Companies who support our Site and Services, such as Shopify.
• Our payment processors, who collect payment information (e.g., bank account, credit or debit card information, billing address).
• When you visit our Site, open or click on emails we send you, or interact with our Services or advertisements, we, or third parties we work with, may automatically collect certain information using online tracking technologies such as pixels, web beacons, SDKs, third-party libraries, and cookies.

Any information we obtain from third parties will be treated in accordance with this Privacy Policy. We are not responsible or liable for the accuracy of the information provided to us by third parties and are not responsible for any third party's policies or practices.

How We Use Your Personal Information

• Providing Products and Services. To process payments, fulfill orders, send notifications, arrange shipping, handle returns, and enable reviews.
• Marketing and Advertising. To send marketing communications, show you ads, and tailor content.
• Security and Fraud Prevention. To detect, investigate, or act on possible fraudulent, illegal or malicious activity.
• Communicating with you. To provide customer support, improve services, and maintain our relationship with you.

Cookies

Like many websites, we use Cookies on our Site. For specific information about the Cookies that we use related to powering our store with Shopify, see Shopify Cookies Policy.

Most browsers automatically accept Cookies by default, but you can choose to set your browser to remove or reject Cookies. Removing or blocking Cookies can negatively impact your experience and some Services may no longer work properly.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy, including:

• Vendors or third parties who perform services (e.g., IT, payments, shipping, analytics, customer support).
• Business and marketing partners, including Shopify.
• When you consent or request disclosures, e.g., shipping products or using social logins.
• Affiliates or corporate group.
• In business transactions or to comply with law, enforce terms, or protect rights.

Categories of Data Disclosed in Past 12 Months

• Identifiers such as contact details and account info
• Commercial info such as order, shopping, and support info
• Internet/network activity such as Usage Data

Categories of Recipients

• Vendors and service providers
• Business and marketing partners
• Affiliates

User Generated Content

The Services may enable you to post product reviews or other content. If you choose to submit content, it may be public and accessible by anyone. We are not responsible for how others use such information.

Third Party Websites and Links

Our Site may provide links to websites operated by third parties. If you follow such links, review their privacy/security policies. We are not responsible for third-party sites.

Children's Data

The Services are not intended for children. We do not knowingly collect personal information from children. If a child has provided us data, contact us to request deletion. We do not knowingly “sell” or “share” information of individuals under 16.

Security and Retention

No security is perfect, and data may not be secure in transit. Retention depends on account maintenance, legal needs, disputes, or policies.

Your Rights and Choices

• Right to Access / Know: Request access to data we hold.
• Right to Delete: Request deletion of your data.
• Right to Correct: Request corrections of inaccurate data.
• Right of Portability: Request a copy/transfer of your data.
• Right to Opt-out of Sale/Sharing: Direct us not to sell/share data for advertising.
• Right to Limit Use of Sensitive Data: Restrict use to necessary services.
• Restriction of Processing: Request stop or restriction of processing.
• Withdrawal of Consent: Withdraw consent where applicable.
• Appeal: Appeal if we deny your request.
• Manage Communication Preferences: Opt-out of promotional emails anytime.

You may exercise rights via the Site or by contacting us. We may verify identity before responding. Authorized agents may act on your behalf.

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